{"id":53,"date":"2009-01-23T10:14:02","date_gmt":"2009-01-23T18:14:02","guid":{"rendered":"http:\/\/www.irishwonder.com\/blog\/2009\/01\/23\/google-keyword-tool-gearing-more-towards-organic\/"},"modified":"2009-01-23T10:14:02","modified_gmt":"2009-01-23T18:14:02","slug":"google-keyword-tool-gearing-more-towards-organic","status":"publish","type":"post","link":"http:\/\/www.irishwonder.com\/blog\/2009\/01\/23\/google-keyword-tool-gearing-more-towards-organic\/","title":{"rendered":"Google Keyword Tool Gearing More Towards Organic?"},"content":{"rendered":"<p>It just caught my attention that <a href=\"https:\/\/adwords.google.com\/select\/KeywordToolExternal\" target=\"_blank\">Google&#8217;s AdWords Keyword Tool<\/a> now has this interesting option in its filters:<\/p>\n<p><img decoding=\"async\" src=\"http:\/\/www.irishwonder.com\/blog\/wp-content\/uploads\/2009\/01\/google-kw-adult1.gif\" alt=\"google-kw-adult.gif\" \/>Yes, as testified by the above screenshot I took, Google external keyword tool now offers you to include adult content in your keyword results. This is something <a href=\"http:\/\/www.ragepank.com\/articles\/adwords-censor-adult-keywords\/\">people have been having trouble with<\/a> for a long time, and I had a similar experience myself when trying to check some keywords.<\/p>\n<p>Technically speaking, as per <a href=\"http:\/\/adwords.google.com\/support\/bin\/static.py?page=guidelines.cs&amp;topic=9271&amp;subtopic=9279&amp;answer=47226\">Google&#8217;s AdWords Content Guidelines<\/a>, adult content is not completely prohibited but restricted:<\/p>\n<blockquote><p><strong>Sexual &amp; adult content is restricted.<\/strong><\/p>\n<blockquote><p>Ads cannot promote child pornography, any sexually suggestive content involving children, or other non-consensual sexual material. Ads also cannot promote teen pornography or pornography that describes models who might be underage &lt;&#8230;&gt;<\/p><\/blockquote>\n<blockquote><p>Google does not allow this content at all, regardless of whether or not a site complies with local government regulations.<\/p>\n<p>Although adult-related ads that comply with our policies can show in some countries, certain countries such as Germany, China, Korea, and India will not show any ads categorized as &#8220;Adult Sexual Content&#8221; at all, such as ads promoting any pornographic content.<\/p><\/blockquote>\n<\/blockquote>\n<p>Hence, if the PPC usage of these keywords is so limited, this MUST mean these results are geared towards using the tool for the organic purposes. Further proof of it:<\/p>\n<p><img decoding=\"async\" src=\"http:\/\/www.irishwonder.com\/blog\/wp-content\/uploads\/2009\/01\/google-kw-adult21.gif\" alt=\"google-kw-adult2.gif\" \/><\/p>\n<p>The above screenshot shows the tool&#8217;s results for the very first one of the terms outlined in the guidelines as completely banned. The only thing that makes me wonder is the &#8220;Advertiser Competition&#8221; column data &#8211; does that show how many people TRY to get these ads up and running? or does it show the hypocrisy of Google&#8217;s AdWords guidelines?<\/p>\n<p>On the other hand, I can see the practical use of this new option for AdWords advertisers: a bunch of times, while searching for suggestions for non-adult keywords, I did get some adult terms in the mix &#8211; so if this checkbox is intended to filter out the adult results out of their suggestions for sure then everybody should be happy in the end.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>It just caught my attention that Google&#8217;s AdWords Keyword Tool now has this interesting option in its filters: Yes, as testified by the above screenshot I took, Google external keyword tool now offers you to include adult content in your keyword results. This is something people have been having trouble with for a long time, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-53","post","type-post","status-publish","format-standard","hentry"],"_links":{"self":[{"href":"http:\/\/www.irishwonder.com\/blog\/wp-json\/wp\/v2\/posts\/53","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.irishwonder.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.irishwonder.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.irishwonder.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.irishwonder.com\/blog\/wp-json\/wp\/v2\/comments?post=53"}],"version-history":[{"count":0,"href":"http:\/\/www.irishwonder.com\/blog\/wp-json\/wp\/v2\/posts\/53\/revisions"}],"wp:attachment":[{"href":"http:\/\/www.irishwonder.com\/blog\/wp-json\/wp\/v2\/media?parent=53"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.irishwonder.com\/blog\/wp-json\/wp\/v2\/categories?post=53"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.irishwonder.com\/blog\/wp-json\/wp\/v2\/tags?post=53"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}